GAU's Contribution To International Academic Publications

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GAU's Contribution To International Academic Publications

The brandnew academic journal, IJOMR-International Journal of Online Marketing Research, has just launched and taken place among international scientific publications with the notable initiatives of GAU academics. The chief editors, Prof.Dr.Ece Inan, Provost and Academic Dean-GAU Canterbury and Prof.Dr.Serdar Saydam, Head of Business Department-GAU Cyprus; and associate editors, Dr.John Olotewo, Asst.Prof.Lawrence Emeagwali -GAU Cyprus and GAU alumnus Asst.Prof.Dr.Luay Maani- Jadara University Jordan collaborate in this project. Some of the articles in the first issue are titled as “Manufacturers and Retailers Influence On Market Structure and Pricing”, “Marketing and Logistics Strategy: The Integration Process”, “The Effect of Marketing Communications on Customer Based Brand Equity”. IJOMR can be reached at www.ijomr.org